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love4oneanother.com
1997-2001
Websitelove4OneAnother.com was designed by Paisley Park’s art designer Sam Jennings, and launched in May 1997 with the trifold purpose of promoting Prince‘s Love 4 One Another charity, creative freedom, and tour news for fans: headed Love, Liberty and News (named The Future). The charity itself was established by Prince and Mayte and launched on her birthday, 12 November 1996, just weeks after the death of their newborn son Amiir. The couple had planned on setting up a charity to help good causes throughout Minnesota. The idea was broached as the result of her pregnancy, that they were about to become parents.
Replacing Prince’s previous website thedawn.com, the launch of the website followed midway through the Love 4 One Another Charities Tour staged in the first half of 1997. Love4OneAnother.com then served for the promotion of the following Jam of the Year Tour and Prince’s studio the albums Newpower Soul and Rave Un2 The Joy Fantastic and millennium concert Rave Un2 The Year 2000. Manuela Testolini a worker for the charity as project coordinator, secretly married Prince on New Year’s Eve 2001 following his divorce from Mayte in 2000.
The charity accompanied Prince on tour, organising shelters, clothing and food drives for the homeless and setting up local projects to improve open spaces in the cities where the concerts were staged. The sale of music was administered through Prince’s retail arm 1800newfunk.com. RealAudio streams from his current projects were available in a section on the website, named Audio Room.
Towards the end of 1998, Prince begun a series of controversial lawsuits with several fan-sites over their use of his Prince Love Symbol name and trademark. In his efforts to allay concerns that Prince was being heavy handed towards fans, the running of love4oneanother.com was handed over to a group of fan-site webmasters who Prince enlisted and named The Collective. The Collective wrote and produced the website’s content and their version of love4oneanother.com replaced the original on 1 January 1999. The forming of this group inspired the opposite effect as a method of smoothing relations with fans: the amalgamation of various non-official but influential fan groups and websites meant these ceded to Prince’s control. It was no coincidence then that at this point Prince used the website as a platform to become more open to the fanbase, a page called ? Of The Week allowed visitors to pose questions of which Prince would choose and answer one of these per week. It proved highly popular. Particularly on 30 September 1998 when Prince announced plans to release Roadhouse Garden, a compilation of studio outtakes recorded with The Revolution in 1985.
On 1 January 2000, the entire website was replaced with a lyric video One Song. love4oneanother.com remained as a single-page website in this format until its closure on 4 March 2000, when replaced by NPGOnlineLTD as his internet ambitions expanded.
Downloads from love4oneanother.com
One Song
NPG Records
- Released
- 1 January 2000
- Running Time
- 9:01
- Format
- MOV
Recorded at Paisley Park Studios in 1999, Prince (as Prince Love Symbol) released the track as a free QuickTime video to mark the advent of the New Millennium. A pioneer of its day, One Song was crowned by Yahoo as the Best Internet Single of 2000. The visual content was the lyric video of the song, produced by Sam Jennings. One Song has not been since issued in any other format.
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